You’ve mastered building companies. Your emotions are still running the show.

I’m Alex Hindley, a therapist and coach. I work 1:1 with founders and CEOs who are successful on paper but are stuck in emotional patterns that are costing them their health, wealth and relationships.

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Alex Hindley standing on a path between tall green reeds, holding a coffee and looking at the camera

This isn’t a strategy problem.

Your thinking is sharp. But the emotional patterns underneath it were set long before you built anything, and they’re still making decisions for you. That shows up in three places.

Your health

You can’t switch off. Sleep, food, drink and exercise swing between control and collapse, and your body is keeping score.

Your relationships

You react before you think, with your team, co-founders, partner and kids. The people closest to you get what’s left.

Your wealth

Decisions made from fear, ego or exhaustion are expensive: the wrong hire, the deal you rushed, the one you walked away from.

  • Work longer hours
  • Push harder
  • Control everything
  • Restrict and white-knuckle it
  • Shame yourself into action

The tools that built your business are the ones wearing you down.

Driving harder works for a while. Then it turns into the pattern you can’t get out of. More discipline won’t fix it, because discipline isn’t what’s missing.

We work on what’s underneath: the old emotional rules you’re still following, where they came from, and how to update them so you’re choosing your responses instead of being run by them.

Alex Hindley leading a session, holding a microphone

What changes

  • You feel more at peace, and less driven by fear.
  • You think clearly under pressure and make better decisions.
  • You stay in control of your reactions, even when it’s hard.
  • You enjoy your work and your relationships again.
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How it works

  1. Chemistry call

    A free 20-minute video call. Tell me what’s going on and we’ll start figuring out the emotional systems behind it. Ask me anything, and we’ll both decide if this is the right fit.

  2. Eight weekly sessions

    Sessions of 30 to 60 minutes that fit around your diary. Focused, collaborative, and built around the problems you’re encountering in your life and business right now.

  3. Lasting change

    You’ll know your patterns, understand what’s keeping them alive, and update the emotional systems underneath, so the change holds after we finish.

£1,000

For the full 8-week programme

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Hi, I’m Alex.

Therapist and coach

I trained as a therapist and a coach, so I bring the depth of therapy and the momentum of coaching. We get to the root of why you react the way you do, then turn that into practical change you can use on Monday morning.

I work with founders, CEOs and exited founders: people who are very good at solving problems, except the ones going on inside them. You don’t need to know what’s wrong or have the right words for it. That’s what we figure out together.

Everything we talk about stays between us.

Alex Hindley smiling at a café table

Questions

Is this therapy or coaching?

Coaching. My background is in both, so we can go deeper than typical coaching, but the focus stays on your life and work now and what you want to change.

I don’t have much time. Is this realistic?

Yes. Sessions are 30 to 60 minutes, scheduled around you. Most founders find they get time back once they stop losing hours to stress, conflict and second-guessing.

Do I need to do this weekly?

No. Most founders I work with prefer to meet weekly, but we can also spread the sessions across 16 weeks.

What happens after the 8 weeks?

At the 8-week mark you can finish with new tools and new emotional patterns in place, or you may choose to keep working together.

How do I know if it will work for me?

That’s what the chemistry call is for. You’ll get a clear sense of how I work and whether it fits, with no pressure to sign up.

What happens on the chemistry call?

We talk for 20 minutes about what’s going on and what you want to be different. I’ll explain how the 8 weeks would work for you, and you can ask me anything.

Is it confidential?

Completely. Nothing you share goes beyond our sessions.

Book a chemistry call

Pick a time that works for you. In 20 minutes you’ll have a clear sense of whether this is right for you.

  • Free and no obligation
  • On video
  • Completely confidential

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Ask a question

Not ready to book yet? Email me your question and I’ll reply personally.

Email your question

Or write to info@alexhindleytherapy.com